What did we do?

Over the course of two years (since 2023), we partnered closely with our client to deliver a full-spectrum marketing strategy, execution, and consulting program. Our team led end-to-end content creation — including pre-production planning, on-set photo and video shoots, and full postproduction editing, copywriting, and content planning. We handled all graphic design and editing needs across both static and motion assets for social media content and display ads.

We launched and managed four social channels (LinkedIn, TikTok, Instagram, Facebook), overseeing content scheduling, community management, and cross-platform coordination. Our paid advertising efforts were executed through Facebook Ads Manager, while our email marketing work included writing, designing, scheduling, and audience targeting for monthly newsletters.

Additionally, we organized and executed annual prize competitions to support audience engagement and brand visibility. Beyond execution, we provided ongoing consulting to guide and optimize all marketing activities — including assisting in the hiring process for new marketing team positions, advising on workflow and operational structure, and delivering digital education and training for internal staff to strengthen platform usage, content handling, and digital literacy.